Austria
Capital city
Vienna
Currency
Euro
Population
8 950 000
Language
German
Facts and statistics
Austria is located in Central Europe and is one of the top 20 most developed countries in the world. The large number of active e-shops is a testament to the great competition and high costs associated with the operation of the e-shop. E-commerce in the country is growing steadily year-on-year, and it is one of the most advanced online markets in Europe. More and more Austrians buy from foreign e-shops, mostly in Germany. In our article, we will describe how an online store works in Austria, what categories of goods sell best, and how logistics or payment method preferences work.
9%
Market growth
6,00 mld €
Online sales turnover
11 000
Number of e-shops
800
Population per e-shop
21%
Tax rate
76%
Internet usage rate